If MNC/OTS writes the article, assets, including the content brief, are due
6 weeks prior to go live date.
If article is written by Partner, assets including the content brief, are due
3 weeks prior to go live date.
Content Brief
• Partner to complete and submit a content brief to OTS
Article
• Text – 250-500 word news story
• Hyperlinked text and URLs they go to. (5 links max) e.g., Lodging,
flights, lift prices, events, etc.
• Video – YouTube link (72 dpi) optional
• OnTheSnow Staff will work with your team to edit content to fit our
brand and voice
Photos
• Image – minimum of 1920x1280 at 300 dpi
• Format – JPG (horizontal only)
• 3-5 images for consideration
• Image caption and credits
Specs continued next page.