{"id":54,"date":"2026-02-23T19:00:44","date_gmt":"2026-02-23T19:00:44","guid":{"rendered":"https:\/\/mncstage.wpenginepowered.com\/?page_id=54"},"modified":"2026-02-23T19:00:44","modified_gmt":"2026-02-23T19:00:44","slug":"snow-before-you-go","status":"publish","type":"page","link":"https:\/\/www.mountainnews.com\/pl\/advertising-partner-resources\/snow-before-you-go\/","title":{"rendered":"Snow Before You Go"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Product Overview<\/h2>\n\n\n\n<p>OnTheSnow releases a weekly article highlighting weather alerts and promotes it through newsletter, mobile\u00a0app, and social promotions. Weekly sponsorships are available to brands that want to align with this relevant content throughout the season.\u00a0\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Past High Performing Creative Examples<\/h3>\n\n\n\n<div class=\"wp-block-gslider-blocks-image-slider gslider-image-slider-wrapper gslider-image-slider-f61e9281 inside center has-pagination\" data-swiper-settings=\"{&quot;effect&quot;:&quot;slide&quot;,&quot;breakpoints&quot;:{&quot;0&quot;:{&quot;slidesPerView&quot;:1,&quot;spaceBetween&quot;:0,&quot;speed&quot;:800,&quot;autoplay&quot;:false,&quot;navigation&quot;:{&quot;enabled&quot;:true},&quot;pagination&quot;:{&quot;enabled&quot;:true}},&quot;768&quot;:{&quot;slidesPerView&quot;:1,&quot;spaceBetween&quot;:20,&quot;speed&quot;:800,&quot;autoplay&quot;:false,&quot;navigation&quot;:{&quot;enabled&quot;:true},&quot;pagination&quot;:{&quot;enabled&quot;:true}},&quot;1025&quot;:{&quot;slidesPerView&quot;:1,&quot;spaceBetween&quot;:20,&quot;speed&quot;:800,&quot;autoplay&quot;:false,&quot;navigation&quot;:{&quot;enabled&quot;:true},&quot;pagination&quot;:{&quot;enabled&quot;:true}}},&quot;loop&quot;:true,&quot;autoplay&quot;:false,&quot;allowTouchMove&quot;:true,&quot;mousewheel&quot;:false,&quot;keyboard&quot;:false,&quot;navigation&quot;:{&quot;enabled&quot;:true,&quot;nextEl&quot;:&quot;.swiper-button-next&quot;,&quot;prevEl&quot;:&quot;.swiper-button-prev&quot;},&quot;pagination&quot;:{&quot;enabled&quot;:true,&quot;el&quot;:&quot;.gslider-image-slider-f61e9281 .swiper-pagination-image-slider&quot;,&quot;type&quot;:&quot;bullets&quot;,&quot;dynamicBullets&quot;:false,&quot;clickable&quot;:true}}\"><div class=\"swiper\" role=\"region\" aria-label=\"Image Slider\"><div class=\"swiper-wrapper\"><div class=\"swiper-slide\"><div class=\"gslider-image-slider-content-wrapper \"><div class=\"gslider-image-item\" data-hover-effect=\"none\"><img decoding=\"async\" src=\"https:\/\/www.mountainnews.com\/pl\/wp-content\/uploads\/sites\/6\/2026\/02\/slider-1.jpg\" alt=\"image 1\" \/><\/div><div class=\"gslider-image-slider-caption\" aria-live=\"polite\">Big Screen with Video<\/div><\/div><\/div><div class=\"swiper-slide\"><div class=\"gslider-image-slider-content-wrapper \"><div class=\"gslider-image-item\" data-hover-effect=\"none\"><img decoding=\"async\" src=\"https:\/\/www.mountainnews.com\/pl\/wp-content\/uploads\/sites\/6\/2026\/02\/slider-2.jpg\" alt=\"image 2\" \/><\/div><\/div><\/div><\/div><div class=\"gslider-navigation-default-icon-wrapper inside center\"><div class=\"swiper-button-prev\" role=\"button\" aria-label=\"Previous slide\"><\/div><div class=\"swiper-button-next\" role=\"button\" aria-label=\"Next slide\"><\/div><\/div><\/div><div class=\"swiper-pagination swiper-pagination-image-slider swiper-pagination-gslider-image-slider-f61e9281\" aria-label=\"Carousel pagination\"><\/div><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Creative Specifications&nbsp;<\/h3>\n\n\n\n<p><strong>Newsletter Unit\u00a0<\/strong><br>\u2022 Size \u2013 600 x 200\u00a0<br>\u2022 Image format \u2013 JPG or GIF\u00a0<br>\u2022 No animation\u00a0<br>\u2022 Creative must not include the word \u201cclick\u201d or any variation\u00a0<br>\u2022 Click\u2011through URL (3rd\u2011party tracking click tag accepted)\u00a0<\/p>\n\n\n\n<p><strong>Logo\u00a0<\/strong><br>\u2022 Vertical layout: at minimum 160 x 160 px\u00a0<br>\u2022 Horizontal layout: at minimum 400 x 100 px\u00a0<br>\u2022 Image format \u2013 JPG, GIF, PNG\u00a0<br>\u2022 Logos should be provided in color and in white\u00a0<br>\u2022 OPTIONAL: transparent background if it fits with your brand guidelines\u00a0<br>\u2022 File size: should not exceed 50kb\u00a0<\/p>\n\n\n\n<p><strong>Branded Display Ads\u00a0<\/strong><br>\u2022 Sizes \u2013 300&#215;250 and 300&#215;600 \/ 160&#215;600\u00a0<br>\u2022 Accepted files \u2013 JPG or GIF\u00a0<br>\u2022 Max file size \u2013 200kb\u00a0<br>\u2022 Click\u2011through URL \u2013 1 per ad unit\u00a0<br>\u2022 3rd\u2011party ad tags or tracking tags\/pixels accepted\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Creative Best Practices\u00a0<\/h3>\n\n\n\n<p><strong>Snow Before You Go Newsletter and Branded Display Ads\u00a0<\/strong><br>\u2022 Focus on driving brand awareness\u00a0<br>\u2022 Carefully consider layout options that work across each ad size, device, and platform (email and web)\u00a0<br>\u2022 Use colors that align with your brand guidelines\u00a0<br>\u2022 Write a concise, attention\u2011grabbing headline\u00a0<br>\u2022 Incorporate unique photography\u00a0<br>\u2022\u00a0Include a highly visible button with a strong call\u2011to\u2011action\u00a0<br>\u2022 CTAs should be short, meaningful, and action\u2011oriented\u00a0<br>\u2022 Add your brand\u2019s logo\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Product Overview OnTheSnow releases a weekly article highlighting weather alerts and promotes it through newsletter, mobile\u00a0app, and social promotions. Weekly sponsorships are available to brands that want to align with this relevant content throughout the season.\u00a0\u00a0 Past High Performing Creative Examples Creative Specifications&nbsp; Newsletter Unit\u00a0\u2022 Size \u2013 600 x 200\u00a0\u2022 Image format \u2013 JPG or<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":27,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-54","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Snow Before You Go - Mountain News PL<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Snow Before You Go - Mountain News PL\" \/>\n<meta property=\"og:description\" content=\"Product Overview OnTheSnow releases a weekly article highlighting weather alerts and promotes it through newsletter, mobile\u00a0app, and social promotions. 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