{"id":45,"date":"2026-02-23T18:56:34","date_gmt":"2026-02-23T18:56:34","guid":{"rendered":"https:\/\/mncstage.wpenginepowered.com\/?page_id=45"},"modified":"2026-02-23T18:56:34","modified_gmt":"2026-02-23T18:56:34","slug":"video-advertising","status":"publish","type":"page","link":"https:\/\/www.mountainnews.com\/pl\/advertising-partner-resources\/video-advertising\/","title":{"rendered":"Video Advertising"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Product Overview<\/h2>\n\n\n\n<p>Video Advertising allows brands to engage skiers with sight, sound, and motion across premium OnTheSnow placements, driving high awareness and engagement across desktop and mobile experiences.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Past High Performing Creative Examples<\/h3>\n\n\n\n<div class=\"wp-block-gslider-blocks-image-slider gslider-image-slider-wrapper gslider-image-slider-f61e9281 inside center has-pagination\" data-swiper-settings=\"{&quot;effect&quot;:&quot;slide&quot;,&quot;breakpoints&quot;:{&quot;0&quot;:{&quot;slidesPerView&quot;:1,&quot;spaceBetween&quot;:0,&quot;speed&quot;:800,&quot;autoplay&quot;:false,&quot;navigation&quot;:{&quot;enabled&quot;:true},&quot;pagination&quot;:{&quot;enabled&quot;:true}},&quot;768&quot;:{&quot;slidesPerView&quot;:1,&quot;spaceBetween&quot;:20,&quot;speed&quot;:800,&quot;autoplay&quot;:false,&quot;navigation&quot;:{&quot;enabled&quot;:true},&quot;pagination&quot;:{&quot;enabled&quot;:true}},&quot;1025&quot;:{&quot;slidesPerView&quot;:1,&quot;spaceBetween&quot;:20,&quot;speed&quot;:800,&quot;autoplay&quot;:false,&quot;navigation&quot;:{&quot;enabled&quot;:true},&quot;pagination&quot;:{&quot;enabled&quot;:true}}},&quot;loop&quot;:true,&quot;autoplay&quot;:false,&quot;allowTouchMove&quot;:true,&quot;mousewheel&quot;:false,&quot;keyboard&quot;:false,&quot;navigation&quot;:{&quot;enabled&quot;:true,&quot;nextEl&quot;:&quot;.swiper-button-next&quot;,&quot;prevEl&quot;:&quot;.swiper-button-prev&quot;},&quot;pagination&quot;:{&quot;enabled&quot;:true,&quot;el&quot;:&quot;.gslider-image-slider-f61e9281 .swiper-pagination-image-slider&quot;,&quot;type&quot;:&quot;bullets&quot;,&quot;dynamicBullets&quot;:false,&quot;clickable&quot;:true}}\"><div class=\"swiper\" role=\"region\" aria-label=\"Image Slider\"><div class=\"swiper-wrapper\"><div class=\"swiper-slide\"><div class=\"gslider-image-slider-content-wrapper \"><div class=\"gslider-image-item\" data-hover-effect=\"none\"><img decoding=\"async\" src=\"https:\/\/www.mountainnews.com\/pl\/wp-content\/uploads\/sites\/6\/2026\/02\/slider-1.jpg\" alt=\"image 1\" \/><\/div><div class=\"gslider-image-slider-caption\" aria-live=\"polite\">Big Screen with Video<\/div><\/div><\/div><div class=\"swiper-slide\"><div class=\"gslider-image-slider-content-wrapper \"><div class=\"gslider-image-item\" data-hover-effect=\"none\"><img decoding=\"async\" src=\"https:\/\/www.mountainnews.com\/pl\/wp-content\/uploads\/sites\/6\/2026\/02\/slider-2.jpg\" alt=\"image 2\" \/><\/div><\/div><\/div><\/div><div class=\"gslider-navigation-default-icon-wrapper inside center\"><div class=\"swiper-button-prev\" role=\"button\" aria-label=\"Previous slide\"><\/div><div class=\"swiper-button-next\" role=\"button\" aria-label=\"Next slide\"><\/div><\/div><\/div><div class=\"swiper-pagination swiper-pagination-image-slider swiper-pagination-gslider-image-slider-f61e9281\" aria-label=\"Carousel pagination\"><\/div><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Creative Specifications&nbsp;<\/h3>\n\n\n\n<p><strong>Video Asset\u00a0<\/strong><br>\u2022 Orientation \u2013 horizontal only\u00a0<br>\u2022 Aspect ratio \u2013 16:9 recommended\u00a0<br>\u2022 Accepted formats \u2013 MP4, MOV, MPEG\u00a0<br>\u2022 Video length \u2013 :15 or :30 seconds\u00a0<br>\u2022 File size \u2013 platform\u2011approved delivery\u00a0<br>\u2022 Audio \u2013 optional\u00a0<br>\u2022 No embedded video inside image files\u00a0<\/p>\n\n\n\n<p><strong>Video Delivery Options\u00a0<\/strong><br>\u2022 YouTube link (not a short link)\u00a0<br>\u2022 Raw video file delivery\u00a0<\/p>\n\n\n\n<p><strong>Companion Display (If Required)\u00a0<\/strong><br>\u2022 Image formats \u2013 JPG, GIF, PNG\u00a0<br>\u2022 Sizes may include standard display units depending on placement\u00a0<br>\u2022 Max file size \u2013 200kb\u00a0<br>\u2022 Click\u2011through URL\u00a0<\/p>\n\n\n\n<p><strong>Click\u2011Through\u00a0<\/strong><br>\u2022 Click\u2011through URL required\u00a0<br>\u2022 3rd\u2011party tracking pixels accepted\u00a0<br>\u2022 One click tag per creative\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Creative Best Practices\u00a0<\/h3>\n\n\n\n<p><strong>Video Advertising\u00a0<\/strong><br>\u2022 Capture attention within the first few seconds\u00a0<br>\u2022 Clearly communicate brand message early\u00a0<br>\u2022 Use strong visuals and minimal on\u2011screen text\u00a0<br>\u2022 Ensure messaging is clear without audio when possible\u00a0<br>\u2022 Include a clear and visible call\u2011to\u2011action\u00a0<br>\u2022 CTAs should be short, meaningful, and action\u2011oriented\u00a0<br>\u2022 Use branding consistently throughout the video\u00a0<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Product Overview Video Advertising allows brands to engage skiers with sight, sound, and motion across premium OnTheSnow placements, driving high awareness and engagement across desktop and mobile experiences. Past High Performing Creative Examples Creative Specifications&nbsp; Video Asset\u00a0\u2022 Orientation \u2013 horizontal only\u00a0\u2022 Aspect ratio \u2013 16:9 recommended\u00a0\u2022 Accepted formats \u2013 MP4, MOV, MPEG\u00a0\u2022 Video length \u2013<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":27,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-45","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Video Advertising - Mountain News PL<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Video Advertising - Mountain News PL\" \/>\n<meta property=\"og:description\" content=\"Product Overview Video Advertising allows brands to engage skiers with sight, sound, and motion across premium OnTheSnow placements, driving high awareness and engagement across desktop and mobile experiences. 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