{"id":95,"date":"2026-03-04T19:39:42","date_gmt":"2026-03-04T19:39:42","guid":{"rendered":"https:\/\/mncstage.wpenginepowered.com\/?page_id=95"},"modified":"2026-03-30T10:24:57","modified_gmt":"2026-03-30T10:24:57","slug":"onthesnowplus","status":"publish","type":"page","link":"https:\/\/www.mountainnews.com\/fr\/advertising-partner-resources\/onthesnowplus\/","title":{"rendered":"Skiinfo+"},"content":{"rendered":"\n

Pr\u00e9sentation du produit<\/h2>\n\n\n\n

Les abonn\u00e9s Skiinfo+ pour les stations de ski amplifient et promeuvent efficacement leur station sur Skiinfo.fr afin de g\u00e9n\u00e9rer des revenus incr\u00e9mentaux et d\u2019augmenter la conversion.<\/p>\n\n\n\n

Les profils de stations SI+ proposent des int\u00e9grations premium exclusives aux abonn\u00e9s, notamment :<\/p>\n\n\n\n

\u2022 Display \u00e0 fort impact cibl\u00e9<\/strong> \u2013 Des publicit\u00e9s display hautement cibl\u00e9es, orient\u00e9es mid\u2011 et low\u2011funnel, captent la demande active pour le ski dans votre r\u00e9gion.
\u2022 Leviers d\u2019achat avanc\u00e9s<\/strong> \u2013 Des liens int\u00e9gr\u00e9s vers vos forfaits de remont\u00e9es m\u00e9caniques et d\u2019autres produits g\u00e9n\u00e9rateurs de revenus additionnels, tels que les cours.
\u2022 Int\u00e9gration Premium Partenaire<\/strong> \u2013 Les abonn\u00e9s SI+ sont mis en avant comme partenaires premium sur Skiinfo, avec du contenu enrichi incluant vid\u00e9o, r\u00e9seaux sociaux et liens int\u00e9gr\u00e9s vers votre station.<\/p>\n\n\n\n

Campagnes Cr\u00e9atives Tr\u00e8s Performantes – Exemples Pass\u00e9s<\/h3>\n\n\n\n
\"Skiinfo+<\/div>
Skiinfo+ | Sp\u00e9cificit\u00e9s du programme<\/div><\/div><\/div>
\"Skiinfo+<\/div>
Skiinfo+ | Display Cibl\u00e9<\/div><\/div><\/div>
\"Skiinfo+<\/div>
Skiinfo+ | Sp\u00e9cificit\u00e9s du programme<\/div><\/div><\/div>
\"Skiinfo+<\/div>
Skiinfo+ | Page Home Station Partenaire<\/div><\/div><\/div>
\"Skiinfo+<\/div>
Skiinfo+ | Sp\u00e9cificit\u00e9s du programme<\/div><\/div><\/div>
\"Skiinfo+<\/div>
Skiinfo+ | Lien vers la vente en ligne de forfaits\u200b<\/div><\/div><\/div><\/div>
<\/div>
<\/div><\/div><\/div>
<\/div><\/div>\n\n\n\n

Sp\u00e9cificit\u00e9s techniques<\/h3>\n\n\n\n

Vid\u00e9o Hero<\/strong>
\u2022 Lien YouTube
\u2022 Ne doit pas \u00eatre un lien \u201cshort\u201d
\u2022 Format horizontal uniquement
\u2022 Ne doit pas \u00eatre associ\u00e9 \u00e0 une vid\u00e9o Big Screen
\u200b
Informations de contact<\/strong>
\u2022 Num\u00e9ro de t\u00e9l\u00e9phone du contact station\u200b<\/p>\n\n\n\n

Liens d\u2019achat anticip\u00e9<\/strong> (les click trackers sont optionnels pour tous les liens)<\/em>
\u2022 URL du site de la station
\u2022 URL d\u2019acc\u00e8s aux remont\u00e9es m\u00e9caniques
\u2022 URL des cours<\/p>\n\n\n\n

Compte Instagram<\/strong>
\u2022 URL du compte Instagram<\/p>\n\n\n\n

Photos<\/strong>
Un ensemble vari\u00e9 de photos de la station (ski, autres activit\u00e9s, exp\u00e9rience station, apr\u00e8s\u2011ski) pour la galerie photo. L\u2019objectif est de garantir une repr\u00e9sentation de la station avec des visuels de haute qualit\u00e9 et \u00e0 jour sur notre plateforme, destin\u00e9e aux skieurs et snowboarders en phase active de planification et de r\u00e9servation.<\/p>\n\n\n\n

\u2022 Taille minimale : 1920 \u00d7 1280
\u2022 Format : JPG (horizontal uniquement)<\/p>\n\n\n\n

<\/p>\n\n\n\n

Creative Specifications \u2013 Targeted High Impact Display <\/h3>\n\n\n\n

Big Screen<\/strong>
\u2022 Dimension des images \u2013 1600×578 et 650×550 pixels (les deux tailles sont n\u00e9cessaires pour les petits et grands \u00e9crans)(Assurez vous que l\u2019angle en haut \u00e0 droite soit sans contenu pour l\u2019int\u00e9gration de votre vid\u00e9o)
\u2022 Formats \u2013 JPG, GIF, PNG (Pas de HTML ou de tags publicitaires tierces)
\u2022 Animation
   \u2022 3 boucles max. Pas de boucle en continue.
   \u2022 Pas de texte clignotant
   \u2022 L\u2019image finale apr\u00e8s les 3 boucles doit contenir un appel au clic
\u2022 Taille \u2013 300KB max par image
\u2022 Click URL
\u2022 *3rd Party Tracking Pixel & Click URL Accepted*<\/p>\n\n\n\n

Video sur Big Screen Desktop & Mobile (Optionnel)<\/strong><\/p>\n\n\n\n

Lien YouTube:<\/strong>
\u2022 Ne doit pas \u00eatre un url court \/ \u201cshort\u201d link
\u2022 Doit avoir un format horizontal
\u2022 Ne doit pas contenir de balise embed \/ Embed video dans le fichier d\u2019image
Big Screen<\/p>\n\n\n\n

— OU —<\/p>\n\n\n\n

Fichier Vid\u00e9o<\/strong>
\u2022 Formats \u2013 mp4, .mov, .mpeg
\u2022 Taille \u2013 4MB max
\u2022 Format horizontal<\/p>\n\n\n\n

Mobile Scroller<\/strong>
\u2022 Dimension Image – 370×740 et 400×666 pixels (les deux tailles sont n\u00e9cessaires, pour les grands et les petits \u00e9crans)
\u2022 Formats \u2013 JPG, GIF, PNG (pas d’animation, pas de HTML, pas de tags publicitaires tierces)
\u2022 Poids Max \u2013 300KB max
\u2022 URL de clic
\u2022 * Lien de suivi tiers \/ 3rd Party Tracking Pixel & Click URL \u00e7a veut dire quoi
\u2022 *Note: seulement 1 impression et tag de clic par ensemble cr\u00e9atif. (Un \u00ab\u00a0set\u00a0\u00bb contient les deux tailles d’image pour chaque unit\u00e9 d’annonce<\/p>\n\n\n\n

In-App Banner (Nouveaut\u00e9)<\/strong>
\u2022 Dimension Image \u2013 280×466
\u2022 Formats \u2013 JPG, GIF, PNG (pad \u2018animation, pas d\u2019 HTML, pas de tags publicitaires tierces)
\u2022 Poids du fichier \u2013 300KB max
\u2022 ULR de clic<\/p>\n\n\n\n

* Lien de suivi tiers \/ 3rd Party Tracking Pixel & Click URL Accept\u00e9s*<\/em><\/p>\n\n\n\n

Recommandations<\/strong><\/strong><\/strong><\/h4>\n\n\n\n

In-App Banner (Nouveaut\u00e9)<\/strong>
\u2022 Utilisez si besoin plusieurs visuels et banni\u00e8res pour accro\u00eetre la notori\u00e9t\u00e9 de la marque et tester les offres que vous souhaitez int\u00e9grer
\u2022 R\u00e9digez un titre concis et accrocheur
\u2022 Incorporer des photographies uniques. Les photos de Ski ont de meilleurs taux de clic.
\u2022 L’ajout d’une vid\u00e9o est facultative mais fortement recommand\u00e9e en fonction de votre strat\u00e9gie
\u2022 Int\u00e9grez un bouton d’appel au clic tr\u00e8s visible avec une incitation \u00e0 l’action forte : les CTA doivent \u00eatre courts, significatifs et orient\u00e9s vers le passage \u00e0 l\u2019acte.\u200b<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Pr\u00e9sentation du produit Les abonn\u00e9s Skiinfo+ pour les stations de ski amplifient et promeuvent efficacement leur station sur Skiinfo.fr afin de g\u00e9n\u00e9rer des revenus incr\u00e9mentaux et d\u2019augmenter la conversion. Les profils de stations SI+ proposent des int\u00e9grations premium exclusives aux abonn\u00e9s, notamment : \u2022 Display \u00e0 fort impact cibl\u00e9 \u2013 Des publicit\u00e9s display hautement cibl\u00e9es,<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":27,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-95","page","type-page","status-publish","hentry"],"yoast_head":"\nSkiinfo+ - Mountain News FR<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Skiinfo+ - Mountain News FR\" \/>\n<meta property=\"og:description\" content=\"Pr\u00e9sentation du produit Les abonn\u00e9s Skiinfo+ pour les stations de ski amplifient et promeuvent efficacement leur station sur Skiinfo.fr afin de g\u00e9n\u00e9rer des revenus incr\u00e9mentaux et d\u2019augmenter la conversion. 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