REQUIREMENTS

  • Creatives to be supplied by sponsor.
  • Creatives can take up to five business days to be posted.
  • Creatives with a white background must feature a black 1 pixel wide border within the ad size limitations to differentiate itself from editorial.
  • All advertising is served through Google/DoubleClick DFP.
  • All advertisements must adhere to IAB advertising guidelines.
  • If third party ad serving is used, a login to the reporting system must be provided to MNC.
  • All email and inbox creatives are due one week prior to launch date.
  • 3rd Party Flash/Rich Media ads should have wmode=”opaque”
  • MNC reserves the right to review and reject any ads for any reason.

PREMIUM DISPLAY PRODUCTS

Premium Display Bundle
  • Images: 728w x 90h, 300w x 250h, 320w x 50h, 160w x 600h, 300w x 600h
  • Image Format: gif, jpg, rich media
  • Total Size: less than 40k
  • Animation: less than 3 loops, no blinking text
  • 3rd Party Tags Accepted
Big Screen Unit (with video option)
  • Images: 1600w x 578h, 650w x 550h
  • Image Format: gif, jpg, rich media
  • Total Size: less than 300k
  • Animation: less than 3 loops, no blinking text
  • 3rd Party Tags Accepted

 

Mobile Scroller 
Image – 370×740 and 400×666 (both sizes needed, for big and smaller screens)
Format – JPG, GIF, PNG (no animation)
Total Size – 300KB max
No Third-party Tags
Third-party Tracking Accepted – Yes (Impressions, Clicks, Research Tags)
  • Note: only 1 impression & click tag per set
Link – redirection url (unless you provide click tag)

EMAIL & MOBILE INBOX MESSAGES

Custom Email 
Subject Line – subject line for your email
From Line – The from name for your email, not an email address
HTML version – HTML file with a max width of 600 pixels (size: less than 250k)
URL Links – 6 links or less in total
Any CSS styles should be “in-line” (Please DO NOT declare in a style block at top of code)
*Note: only 1 impression tag per email & 1 click tag per clickable part of email
Mobile Inbox Message 
Subject Line – 30 characters max.
Click through URL
Image Option 1 – Full Screen
  • Image – 640×960 (JPG), max size 500 kb
  • Call to Action Button within image (optional)
OR
Image Option 2 – Half Screen with Text
  • Image – 640×480 (JPG), max size 500 kb
  • Header Text – 17 Characters max
  • Body Text – 50 words max
  • Call to Action Button in text (optional)

SUBMIT FILES

Please submit creative assets to adbanners@mountainnews.com

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